To Play or Not To Play

Is playing in college the right next step for your athlete?

College athletics is a big decision - and it’s about far more than talent.

Families are asked to navigate recruiting timelines, division differences, NIL opportunities, academic demands, injuries, and identity - often with incomplete or misleading information.

At FutureU, Mike O'Brien helps high school and college athletes (and their parents) get clear on what comes next - whether your student is:

  • actively being recruited
  • starting late or feeling overlooked
  • considering walk-on opportunities
  • burned out or questioning whether college sports are still the right fit

No pressure - just clarity, strategy, and the support every athlete deserves, grounded in real experience.

 
I'm Ready!

Why This Conversation Matters

College athletics can be an incredible opportunity - but it also carries real risks that families often don't talk about early enough. 

  • 68% of recruited student-athletes quit by their sophomore year.
  • The transfer portal can create chaos for underprepared athletes.
  • Mental health is now the #1 reason athletes walk away.
  • NIL deals bring pressure, as well as perks.
  • A single injury can change everything
  • Life after sports isn't automatic. Many athletes struggle with identity and direction.

Before your student commits, it’s worth slowing down to ask: Is the grind worth the cost - and how do we protect their well-being along the way?

What Mike Helps You Navigate

Recruiting & The Process
  • Recruiting timelines and what coaches are actually looking for
  • How to contact coaches and build a recruiting profile
  • Managing unofficial visits, official visits, and offers
  • What to do if you're being overlooked or starting late
Division Differences
  • NCAA Division I, II, III - what really differs and what matters
  • NAIA and junior college pathways
  • Academic demands, athletic expectation, and team culture at each level
NIL (Name, Image, Likeness)
  • What NIL realistically looks like for most college athletes today
  • How to evaluate opportunities without added pressure
  • Balancing athletics, academics, and income expectations
The Real Questions
  • Is college athletics the right path - or are there better alternatives?
  • What level of play matches your goals, skill set, and lifestyle?
  • How do you rebuild confidence after a difficult  athletic experience?
  • What if you're recruited but unsure you want to commit?
  • How do you prepare for life after sports - emotionally, mentally, and professionally?

College sports aren't all-or-nothing.

This experience provides perspective, clarity, and a plan - so families can move forward without regret.

How It Works: Three Sessions

Session 1: Student Only

An honest, athlete-to-athlete conversation. We explore goals, concerns, recruiting status, and what matters most to the student in their college athletic experience.

Session 2: Student + Parent/Guardian

A collaborative session to align expectations, discuss recruiting realities, review division options, talk through NIL, and build a realistic family game plan.

Session 3: Your Choice

Student Only OR Student + Parent/Guardian
We finalize decisions, address remaining questions, and create a clear action plan - whether that means committing, exploring walk-on opportunities, adjusting the target level, or choosing a different path.

Meet Mike O'Brien, LMSW

Athlete. Coach. Mental Health Expert.

Playing & Coaching Experience

  • Special Teams – Drake University

  • Assistant Coach, Kickers & Punters – Grand View University

  • Special Teams Coach & Coordinator – multiple high schools (IL & AZ)

  • Semi-professional playing career (IL & AZ)

  • Three-year starting kicker – Northwestern College

Education & Credentials

  • Sport Social Work Certification – University of Michigan (in progress)

  • M.A. Sports Administration & Educational Leadership – Aurora University

  • Master of Social Work (MSW) – Aurora University

  • B.A. Psychology – Northwestern College

 

To Play or Not To Play

$649

Most Popular

  • Three 60-min sessions with Mike 
  • Clarify goals and motivations

  • Identify pressure, stress, and family expectations

  • Understand recruiting realities (NCAA rules + NIL basics)

  • Build a simple next-step plan

Freshman, Sophomore, Junior, Senior, College-Age
BUY NOW Add to Cart

Get clarity, a game plan, and next steps you can trust. Start the To Play or Not To Play Package today!

Session 1: Student

1:1 session to explore goals, concerns, recruiting status, and what matters most to the student in their college athletic experience.

Session 2: Family 

A collaborative session to align expectations, discuss recruiting realities, review division options, talk through NIL, and build a realistic family game plan.

Session 3: Student or Family

Address remaining questions and create a clear action plan.

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